How to develop a successful digital transformation strategy in 2021
Before we dive deep into the Digital Transformation spectrum, let us first try to understand what is Digitalization and how it helps your business.
Employees
Every organization invests most of its time in developing the product (Research and development), Revenue management, Accounts, Marketing, and Content development, to name a few, and all of these departments operate independently, which demands more time to manage and harms efficiency.
Managing the workforce more efficiently and addressing their concerns, and monitoring their performance is a challenging task since there are many departments involved that require micro-management all the time.
Digital transformation connects all the departments and helps the Leader to monitor and motivate their employees, and eliminates the micromanagement system, which saves a lot of time.
To win in the market place, you must first win in the workplace – Doug, Conant
Product
It is the most crucial aspect of any organization. It could be a website or a mobile application that requires a team of experts who works in the backend developing application.
There are many individual departments – Designers, Developers, Administrators, Content creators, and Data scientists. All of these departments operate independently and require many resources to maintain.
Managing a team of experts is an expensive affair, and it takes up a lot of the company’s resources and demands most of its revenue. Most companies fail to acquire enough resources to sustain their product development.
The digital consultancy has a team of developers who design, create, develop, and perform maintenance without having spent on infrastructure and resources.
Don’t find a customer for your products, find products for your customers – Seth Godin
Customers
End users are the most valued asset to any organization. Providing services and managing data is a very challenging task.
Customers’ feedback is crucial, as it helps to improve the product and services. Effective customer engagement always has a positive income.
Engaging the customer in a Digital platform is crucial and challenging at the same time, with the involvement of different teams and streamlining the whole system is not a challenging task with Digital transformation.
Setting up a digital blueprint and having a visual presentation of the customer engagement process gives a clear idea about business progress.
The digital consultancy has a flexible platform to create multiple dashboards that connect various departments and gives the Leader a better idea about customer engagement and the growth of the commodity.
Digital transformation act as a bridge and fills the gaps with effective tools such as Automation, which simplify business by creating automatic response emails and communication system which improves customer engagement.
Engagement
Employee productivity is directly proportional to revenue, organizing tasks, monitoring, and quality testing.
Affective quality engineering is possible through the successful integration of Artificial Intelligence, Automation, Machine learning language, DevOps, and reduced Quality testing timelines.
Let us learn about the kind of technology and principles used in Digital Transformation
Automation: A process that is performed with little to no human intervention and completes the task more efficiently.
Looping is a close word to describe process automation which is created to resume to process without a hassle
Key benefits: Process Mapping, Automated workflows, Robot process Automation, Process Documentation, and Artificial Intelligence.
Agile methodology: A process in which a team can manage any number of projects by merely breaking it down into different individual stages and involving constant coordination with Clients and continuous development and testing at every stage
Key benefits: Improve Quality, User oriented, Continuous innovation, Easy execution, Low maintainence, Live dashboard and Reduced Risks.